Weborama Studio (or Webo Studio) is a tool developed by Weborama. The Webo Studio allows users to create, design, update, and publish their own creative ad sets into WCM. By managing the ads yourself, you have full control of your campaign, allowing you to quickly edit text, replace images or create additional banners to reach a new audience.
The main focus of the Webo Studio is on adsets. An adset is a collection of banners which can be seen as a single group. This group can use a bunch of images and text in their own shared library. These shared items can be changed by the user and updated en masse. This enables users to quickly update their banners to portray the most accurate message possible, and to quickly create multiple banners, using the same materials.
The system allows for multiple ways to do the heavy lifting for other users, taking away the technical side of bannerbuilding and letting users only replace the shared properties. This way, users can focus on just the content.